Data Intelligence for Shopping Malls
Improved tenant mix and customer experience
At Flame we develop and implement analytics and digital marketing solutions that, thanks to big data and Artificial Intelligence, improve management and help the center to know customer behavior.
Flame HyperSensor® technology seamlessly integrates different data sources acting as one and delivering powerful insights while taking care of people’s privacy. Experts for analytics with comprehensive hardware, software, and proactive maintenance solutions.

Gain
A comprehensive understanding of customer behavior through data analysis. By closely observing preferences and interactions, you'll gain insights for better decision-making and customer-focused strategies.

Measure
Continually enhance the overall performance of the center. By employing ongoing assessment and improvement initiatives, ensure sustained operational excellence and optimal outcomes.

Transform
The client experience. Craft a personalized and seamless client experience within the mall, customizing services and offerings to cater to individual preferences and enhance overall satisfaction
Discover all our Features
The Video AI Platform that optimize decisions and maximize your value and sales
Tips
Measure visitor flow accurately by hours, days, entrances, and areas. Identify the points generating the most traffic and patterns with AI, predict flows, detect peaks, and compare locations using absolute, relative, and historical data to measure marketing impact.
- Line In & Out counting
- Staff exclusion (Tag, app, Exclusion zones, IoT
- Button, Visit duration)
- Loitering & U turns near entrance detection
- Group Counting
- Zones counting
Interviews
Track occupancy live and respond instantly to changing visitor volumes. Identify trends, anticipate peak times, and trigger dynamic actions through seamless integration with people counting and signage systems. Stay compliant, efficient, and one step ahead.
- Real time/ Live occupancy
- Occupancy alerts (SMS, email, webhooks)
- Mobile app monitoring
- Digital Signage integration
- Zones occupancy
- Historical occupancy data
Case studies
Measure passer-by traffic to understand how many potential customers walk past your location—and how many come in. Optimize your storefront design, evaluate the impact of promotions, adjust strategies instantly, and boost your capture rate with accurate, real-world, real-time visibility data.
- Passers-by
- Immediate street traffic counting
- Storefront – Window attraction
- Capture rate (from passer-by to visitor)

Webinars
Understand who visits your space with anonymous demographic insights on gender and age range. No image storage, fully GDPR-compliant. Use this data to personalize experiences, adapt content dynamically, and boost conversion with precision-targeted engagement.
- Anonymous Demographics
- Gender
- Age group
- Digital Signage Integration
WhitePapers
Connect sales data with visitor analytics to reveal your true conversion funnel—from passer-by to purchase. Monitor KPIs like capture rate, conversion rate, and average ticket. Compare performance across locations and turn insight into revenue-driving action.
- Sales integration via API, FTP, CSV, EXCEL
- Conversion funnels
- Sales conversion rate
- Capture rate (from passerby to consumer)
Request a Demo
Discover the power of Flame in just 20 minutes and understand how it can drive better results for your organization
Download Shopping malls data sheet
The Video AI Platform that optimize decisions and maximize your value and sales
Characteristics
Traffic is engineered to help you understand how people interact with your physical spaces — clearly, intelligently, and in real time.
Agnostic
Flame connects with your existing hardware and data sources — CCTV, people counters, WiFi or POS — ensuring full compatibility and seamless integration.
Scalable
From one site to thousands, Flame scales effortlessly. Manage every location remotely through a single cloud-based platform
Accurate
Proprietary AI delivers precise, consistent analytics and decision-ready data across all environments.
Privacy by design
Flame processes data anonymously and without biometrics, ensuring GDPR compliance and total visitor privacy
Trusted by the best brands

We have been customers for years and intend to continue being so. To summarize our experience in a short phrase: Flame tells you what you can’t see sitting in an office or taking a walk through the mall lobby. It brings you closer to the customer from the moment they pass by the center until they’re inside, and gives you the opportunity to reach them through various personalized tools.

Irene Cuadrado
Marketing & Specialty Leasing manager ABC Serrano (Savills)

The data provided by Flame helps us adapt to our clients who are increasingly demanding and to the brands that demand more and more information from us. They want to know who the customers are, when they come, how often they come, how much they spend… Data helps us make better decisions and differentiate ourselves from our competition.

Lucas Madiedo
Digital Transformation Manager - Merlin Properties
Thanks to technology, our network now has a system capable of reporting valuable information about our business activity. Knowledge about the intentions and activity of our customers in our stores is an intangible asset to exponentially increase our profitability.

Jacques Ferrándiz Fuster
Alain Afflelou Web Project Coordinator
Being able to have a secure Wi-Fi connection in any area of the hotels is a way to build trust and the fast and simple connection is an aspect that customers appreciate. Flame allows us to know the tastes and demands of the clients and to hit the mark in our proposals towards them.

Bernat Real
IT Director of Hotels VIVA

Nice to work with Flame analytics as a strategic partner. Reliability to be able to analyze our store performance. Cash Converters Spain is Innovation.

Manuel Fernández
CIO Digital Transformation - Cash Converters
Thank you Flame analytics for joining us in the exciting challenge of offering our visitors a total omnichannel experience!

Vicente Alemany Climent
Innovation & Marketing Coordinator, Retail Asset Services en Cushman & Wakefield
Thanks to Flame we have managed to retain our customers, increase the return on investment (ROI) and improve business performance. It is a very visual tool and very easy to use. For us, knowing the flow of client movements as well as how they behave has been vital.

Luis Simón
Manager of the Plaza Éboli CC
Flame is a very visual platform with which you get an idea of everything that happens in our restaurants. We are having a very positive experience using it. With Flame we don’t just leave it to chance, instead, we focus on specific clients.

José Miguel de Miguel Peña
Manager of Esplore Restaurants in ILUNION
At Pompeii stores we use Flame analytics every day and our experience with the tool is very good.

Carlos Mancebo
Sales & Expansion Director POMPEII BRAND